In 2017, together with two internationally renowned Brazilian designers, Leo Lattavo (Lattoog) and Zanini de Zanine (Studio Zanini), BVRio developed the foundations of the Design & Sustainable Wood Initiative. The aim was to enhance community forest management in the Amazon, adding value to residual FSC® Brazil certified wood from local timber furniture manufacturers to tackle illegal logging and slave labour whilst generating income and professional training for the local communities. For the designers, the initiative allowed them to use this noble raw material from legal, sustainable and socially-inclusive sources, promoting socio-environmental responsibility in high-end markets and raising awareness among consumers. 

Strengthening capacities

The partnership with Coomflona aimed to expand the talents and strengthen the capacities of community groups involved in sustainable forest management in the Anambé wood manufacture in Belterra, in the south of Pará. Designers provided training and shared their knowledge of new techniques of timber furniture and exclusive pieces design.

Connecting community forest management with markets that value sustainability

Watch now the documentary that marks the end of the first stage of the project. The documentary drafts poetically a portrait of the experience between the designers and cooperative members who both promote the green economy and respect for the forest.

“We, wood designers, always ask ourselves, what is the origin of this wood I am using?” Cláudia Moreira Salles, Designer

 

“We must explore diversity and not exhaust the species of wood that enter the market.” Fernando Mendes, Designer

Exhibition at international design fairs

The objects and furniture produced have been exhibited at two international fairs in 2019, at Milan Design Week, in Italy, and at MADE Latina in São Paulo, Brazil.

“When we get to the finished product, exhibited in a place of visibility like MADE in São Paulo, it shows the public that the union between the forest community and designers, with BVRio as a channeller, can produce positive results.” Carlos Motta, designer 

Watch the video on the participation in MADE Latina.

Sustainable wooden trophies

In partnership with FSC® Brazil, the designers of the initiative created sustainable wooden trophies for two regional football championships in Brazil, intending to promote the responsible management of forests through football, giving visibility to the theme in the national media.